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STONE EXPO

May 27, 2003:   StonExpo Expands Market Focus and Receives New Association Support

December 4-6, 2003 Event Earns Support form Constructions Specifiers Institute and American Society of Interior Designers.

StonExpo, the stone industry’s leading annual trade show and conference, has announced an expanded attendance marketing program to attract more attendees who represent architects, designers and others who specify and work with natural and engineered stone. As part of the new initiative, StonExpo has received support from two significant industry associations.

“StonExpo has always been a key information source for the design and architectural community,” said Pennie Sabel, Executive Director of the StonExpo Federation, the non-profit organization that manages the show. “While architects, designers and those who specialize in remodeling have always been a part of the StonExpo audience, we want to make a concerted effort to expand that portion of our attendee mix. Many of our exhibitors are stone suppliers and the show is an ideal forum for these key decision makers to see the latest patterns, colors and enhancements in order to make specification recommendations to their clients.”

As part of the expanded marketing program, StonExpo has received the support of the Atlanta chapter of the Construction Specifiers Institute and the American Society of Interior Designers. Both organizations have among their members, many individuals who work with stone and would benefit from seeing new product on the exhibit floor and participating in the educational program.

StonExpo is also seeking additional relationships with other related industry organizations. “Whether on the national or regional level, we believe there is substantial benefit to the industry as a whole by establishing more working relationships with related organizations and professional associations,” said Sabel. More industry organizations are expected to join the list of supporters for this year’s show.

StonExpo will be held December 4-6, 2003 in Atlanta’s Georgia World Congress Center. For more information, contact StonExpo Federation, Inc., info@stonexpo.com





May 7, 2003:   StonExpo Federation Board Meets in Phoenix

New Foundation Created to Support Natural Stone Industry; Issues Grant to Natural Stone Council.

The StonExpo Federation, the non-profit organization that manages StonExpo, recently concluded its annual board meeting in Phoenix and has announced several new initiatives in support of the natural stone industry.

The board approved a $100,000 grant to the Natural Stone Council, a new organization formed with the purpose of promoting the use and specification of natural stone.  The grant will fund initial activities of the Council, which include the design, construction, and display of a major industry exhibit that will be featured at prominent industry trade shows.  The new display will debut at the 2004 American Institute of Architects trade show in Chicago.

The board also voted to approve the creation of a new organizational structure of the StonExpo Foundation.  The purpose of the foundation is “to fund and/or develop and conduct education and training programs concerning the selection, specification, fabrication and installation of natural stone.”  The Foundation’s goals are to “increase the use of natural stone and significantly increase the flow of information on natural stone to the marketplace.

The StonExpo Foundation is funded by StonExpo; the industry’s premier trade show for stone, fabrication machinery and related equipment.  As a non-profit entity, revenues generated by the show help fund industry support initiatives.
For more information send an email to StoneExpo at plsabel@hotmail.com




January 10, 2003:   StonExpo 2002 and Marble Institute of America Convention Hailed as Great Industry Success

With enthusiastic attendee and exhibitor response, StonExpo 2002 Management and the Marble Institute of America viewed the trade show and convention in Baltimore, Maryland in early December as one of the most successful stone industry business and educational events that has ever been held.  Over 4000 industry personnel participated in the trade show, educational seminars and convention activities.  Nearly 200 companies exhibited their latest products and services in the StonExpo 2002 trade show.  The Marble Institute's Cornerstone Forum offered attendees a record number of 25 seminars on technical stone fabrication and maintenance topics as well as business and stone design sessions.

A final total of 4051 people participated in the event. Exhibitors numbered 1260 while verified industry attendance was 2791.  Forty-nine percent of the attendees were owners and/or president non-owners and 13% were managers of their companies.  StonExpo is the stone industry's most respected conference and trade show.  Its management is composed of representatives from all major facets of the industry making it a true "by the industry, for the industry event".

Attendees represented all major facets of the stone industry and were intent on making the most of their time viewing the exhibits and taking advantage of the educational sessions not offered at any other industry event.  Of the attendees participating, 73% were authorized to make or specify company purchases and 95% found new products or met new suppliers at the trade show.  Fifteen percent of attendees said their primary business was fabricating countertops, 16% focused on the residential stone market, 17% on the stonework for the commercial or institutional market, 11% on remodeling or renovation and 12% on the stone used in new construction.

As testament to the show's success, exhibitors enthusiastically participated in a new priority space selection system for the 2003 show, which will be held December 4-6 at the Georgia World Congress Center in Atlanta, Georgia.  Seventy five percent of the Atlanta space was reserved by two thirds of the exhibitors.  This is the most exhibit space ever reserved so far in advance of the next show.

Officials representing both the StonExpo Federation, the organizer of the StonExpo trade show, and the Marble Institute of America, said they viewed the event as one of the most successful held since the show's inception in 1987
For more information, contact Coverings at stonexpo@hotmail.com